A marketing campaign is a mostly vain attempt to counteract 12-16 years of programming by leftists in schools and a lifetime of programming by leftists in media.
'Social and economic' issues is the usual code (which the GOP maddeningly adopts as its own) for tearing down any institution or tradition that doesn't comport with militant gay and/or socialist thought. Again, this loops back to programming.
Evicting leftists from the controls of the dam has a much greater prospect of success than attempting to hold back a flood of ignorance, paranoia and PC nonsense.
Thanks to the Left owning public education, the “young vote” won’t come back until they get out of school and encounter the real world. When they see the chunk of their paycheck that the Feds are taking, there is a fair chance they’ll come back.
Especially when we conservatives finance our own kids “College Indoctrination” (ie: ignorance, paranoiac and PC nonsense) with our money and a few strays with our contributed tax dollars....