I think you will see more ‘contrast’ ads in the coming weeks.
The ads that have been run thus far are meant for the squishy undecided/former/soft Obama voter - to sort of gently hold their hand and walk them over to the Romney side of the street.
The ads which will air in the net 3-4 weeks will be “Are you nuts people, this guy is a disaster” ads. IMO.
All Obama has been running is contrast ads. And then positive ads. Our contrast ads are weak in comparison. What do we run? Adds with little if any text at all, ads that dont tell a compelling story. There’s no compelling graphic that would grab a viewers attention and make them mad. Ads with way too many graphs and charts.
Let me tell you this, I was in a bar the other night and I saw a Romney ad on broadcast on 4 large tvs, everybody in the bar saw it. The TV sound was turned down.
Not a single person in the bar knew what the heck that ad was talking about. Even I didnt know, and I think I have seen the same crappy ad before.
“The ads that have been run thus far are meant for the squishy undecided/former/soft Obama voter - to sort of gently hold their hand and walk them over to the Romney side of the street.”
No one campaigns in Cali so its hard for me to tell sometimes other than by counting bumper stickers...There aren’t any around this year except very few old 2008 Obama stickers and old Bush/Channey stickers from 2006.
I notice that Ras has the Undecided down to 2% in this poll when it was 5-7% in previous polls. Obama bumps up from 46-47% to 50%. Is this an outlier/weekend noise poll or have the “undecided” squishes moved in Obama’s direction?