I am not sure it’s a winning strategy but what I think the Romney doctrine is in regards to winning the election is this. Ads be damned. There is a certain amount of people who are going to vote for him no matter what. A certain amount who will vote for Obama no matter what. The game is about turnout. I believe that the vast majority of Romney’s “war chest” is going into organizing an amazing GOTV campaign. I don’t think you will see a major ad buy ramp up from the campaign because it’s all about getting boots on the ground to get people to the polls. I don’t know if this is a winning idea (and I think it would be much better if he had a way to get the base excited before attaching himself to this idea) but this is the approach I believe he is taking. It would be nice to see it work. Not because I think he’s a good candidate, not because I think he’d be a good President or save the Idea that is America but because it would be really nice to listen to the drive by’s explain away an Obama loss. I might actually watch CNN again (that night only)
Romney needs to hammer his 5-point plan to the voters hard at the debates. And hammer Obama on the Middle East and how it effects our national security (without sounding like he wants to go to war). But after that I agree, it is IMPERATIVE to get the base out, because I truly believe the ‘Undecideds’ are a very low number this time around. Fortunately most of that is volunteer work, and shouldn’t cost too much?