Who are they selling the data to?
Do the police get to see the data, to see if someone’s home?
They already use the data to “shame” you if you use more energy than your neighbors. Now you’ll have to justify why to them. Personally I have pets that require certain temperatures, but the hell if I will explain it to them. I pay the effing bill.
Who? I know for sure the government is one. I suspect that data goes to whomever will also buy it.