LMAO!!! You really think their sales and subsequent stock price collapse is due to their gay marriage stance and not the fact that their new CEO has completely tried to change the JCP retail pricing model? Yeah it couldn’t have anything to do with three analysts downgrading the stock in March and the repeated battering of the new CEO for his re-org and pricing schemes. Financial fundamentals? That’s just crazy talk... No it has to be about gay marriage. Everyone knows investors don’t want to just make money and care more about social issues. Correlation does not equal causation.
The store has made it's feelings known about people like me - - the 'traditional' types... They don't want us. If we shop there they'd be calling us gay-marriage-a-phobes or some other name. Who needs it?