[RoosterRedux]

Let’s face it. It’s a beauty contest.

That is conventional, inside-the-box thinking.

Romney's success in life is due almost completely to his application of the Bill Bain approach to problem solving and growth...and that is the use of "strategy" and the relentless way it is implemented.

Strategy, in Bain's case, is defined as (I paraprase) "determine the goals (long and short) and develop an equation of how to get there...and then wage all out war to implement said strategy and achieve the objective."

Thinking outside the box is a big part of what Bain and Romney do!

[PowderMonkey]

"That is conventional, inside-the-box thinking."

You're preaching to the choir. The American public wants "Camelot." It salivates over "hope and change." It focuses on good hair. It wants a free lunch, someone to put gas in their SUV, and make their mortgage payments. It votes for a "tingle up the leg," or a "magic negro." Thinking outside the box is not something the American public does when they pull that lever.