This is how moderates win in TN, 1 moderate, 2 conservatives run, the runner up conservative will not concede to the #1 conservative on principle, and we end up with the likes of Lamar Alexander, Bob Corker and Bill Halsam. ALL VERY RICH PEOPLE to boot.
Romney can buy this on his own. Why would anyone with any sense donate a dime to him?
The sin of pride prevents a lot of people from doing what they ought to do.