That was my first thought too. It’d be interesting to know how many of these they have sold. I think they’ve been making this flag for awhile, few years?
The latest note on the website says they hadn’t sold any of these flags since 2009—until this week.
I also noticed that they’re back up for sale on ebay. This auction has almost 1200 views and 19 bids. I guess the DUmmies are really hitting this.