For most republicans, WINNING is the bottom line, and they feel there is a better chance of beating Obama with Romney. Thats not what _I_ think, but its what most republicans probably do. Its just how it is.
I plan on voting for Newt today during an extended lunch hour.
So you are convinced this poll-predicted Romney win is primarily because the ads convinced all these Floridians Romney is more electable than Newt?
I thinks it is due to the fact that while does advertising work, the ads were cleverly designed to appeal to the unique Florida demographic, and Romney is a distinguished-looking man, especially to the targeted market.