Kodak - A shame!
I remember in the seventies and early eighties that I would buy their stock in the low forties, and sell in their mid sixties, then buy again, as that was their range for a decade. Did that cycle a few times and made a few quid!, all while I bought Etchrachrome slide film, to feed my SLR.
We all have to hate the demise of an innovative company that has so been unable to transform itself into today’s market. Recently Kodak was profiting from the print paper revenues after the film business dried up; but then lost that market due to low cost innovators in that sector.
Printers?? Compete with hundreds of others! Not!
Now, Kodak, it’s time for your dignity to call an end to your era, pay off your obligations, and be remmbered as one of the gold luster US companies for a century!
They could always start selling buggy-whips packaged in bright yellow boxes. Sad to see but utterly inevitable. Digital consumer cameras weren’t their only downfall. Motion picture film sales have also dried up. Think about it...a two hour feature is about 12,000’ of film, multiplied by, what, 20 auditoria in a multiplex, multiplied by how many auditoria nationwide? That’s a lot of film. Now there’s a massive migration to digital projection and that’s pretty well the end of Big Yellow. (For the record, I’m a former projectionist). The remaining need for consumer and pro-sumer film is filled nicely by Fuji products (ever shot Velvia? stunning!).