You can’t just raise rates and then assume everyone will pay them. Many will go somewhere else.
However unfair it may be to the bulk of students who are very decent people (not including the rioting bums and the pathetic idiots wearing the “It don’t mean nuttin” buttons), PSU is a very damaged brand. I doubt they realize just HOW damaged it is; an indicator yesterday was a very incisive article by a sportswriter about how none of the college bowl games want Penn State, they don’t want the publicity, the reporters, and frankly, the toxic taint that is now associated with the brand. I’ll bet this carries over the admissions and quietly, into hiring because the first thing many people will think of, however unfairly, when they hear reference to PSU is the coverup of a monstrous crime. The hundreds of millions that will be paid out are just the tip of the iceberg this ship faces.