Why should we co-opt McCulture... again the coin has a second side.
>Why should we co-opt McCulture
I don't know, I think I'm with rzman21 on this one. I'm very uncomfortable with the idea of self-identifying as "Jesus" on the back of a jersey.
If you must put a Christian meme there, use "WWJD" or something other than identifying the wearer of a football jersey as Christ.
When I first heard of this I thought that folks were using this to mock Tebow's religious beliefs.
BTW I'm not a fan of Christian "memes" in general; wearing a (simple) crucifix or cross is one thing, but the pop-culture stuff (like WWJD - I know, here come the flames) dumbs down Christianity IMHO.
Christian belief can not be boiled down to WWJD. I've heard this phrase used to justify all kinds of dubious beliefs and actions.