Cain: Message is more powerful than money.
Wallace questioning him about his surge in fundraising.
Wallace: (listing off Christie positions) Is Christie too liberal?
Cain: Yes.
Wallace asking Cain about Perry’s “N-word head” camp story.
Wallace asking about 9-9-9 plan.
Tada! Now, the key is to get the message out with as little media mangling as can be managed.