Whoever thinks Wal-mart is that dumb has alot to learn. They are smart to place more of the alternative Great Value products on their shelves but I promise you they will still offer numerous name brands. They didnt become the wealthiest retailers in the world for being “stoopid”
There are many union people that would love to see Wal-mart fail but they will have a long wait
Whoever thinks Wal-mart is that dumb has alot to learn. They are smart to place more of the alternative Great Value products on their shelves but I promise you they will still offer numerous name brands.
They are that dumb in marketing... when they discontinue name-brands that people have been buying there. All that does is make those particular Walmart customers go to a competitor of Walmart.
That's what has happened with me, personaly. That's what has happened with that lady in the article. And more of the discontinuing of name-brands are going to be happening, according to another article that I posted in this thread.
So, that's dumb marketing -- because Walmart's competitors are offering their "off-brand labels" alongside of the same type of name-brand ones.
Just for an example, and using me, I had been shopping at Walmart pretty exclusively (for groceries) for a while (maybe a couple of years). Now, in Oregon, they weren't much of a factor. They were more so in Texas, where I was for a while, too. My dad liked Walmart and although I had not before in Oregon (as there were better choices there), I went with my dad there.
But, here in Tulsa, they seemed like a good choice for groceries and I ended up finding pretty much all that I wanted for everyone here, at Walmart (between their Super Center and the Neighborhood one, as I would go back and forth between the two).
However, I started noticing some problems, and whereas before I was doing all the grocery shopping there, between the two stores, I started to have to go to Walmart's competitors, because things would turn up missing. I gave the example of those kitchen garbage bags, up above. So, basically Walmart "forced me out of their store and into the hands of their competitors" -- because they discontinued a name-brand product that they had been selling all along before.
And it's happening with other name-brand products, too. So, now, I've found some other interesting and good stores. I listed them in another post up above, too, for this area.
Therefore, those dollars that Walmart had been getting from me in the past, a good portion of those dollars are now going to competitors of Walmart.
Now..., you may think that this (what I just described and my dollars now going to competitors) is "good marketing" and that Walmart is very smart for sending my dollars that I was spending with them -- to their competitors now.
But, I call that dumb, stupid and idiotic marketing on behalf of Walmart.
As for me, maybe it was a blessing that Walmart did that for me... so that I would see the good things at Walmart's competitors. And I can't say that I'm disappointed in Walmart's competitors, so perhaps I owe Walmart a "thanks" for helping me go see what their competitors have in their stores... :-)