I too have a problem with pranksters. Loath Sasha Cohen (Borat). It is all about them. Most of the general public do not see it that way, I will concede.
It is the hard working employees who take the flak. To what end? - pressure might be on the authorities to "lighten up" and let them off. Make the beggers sweat their elegant posteriors off, says I.
One wonders if they blabbed about anything else but that at their respective dinner tables over the brie. They must have passed out promotional brochures like crazy.