“Whole Foods’ Unique Strength and Vulnerability
Whole Foods is the leading national provider of natural and organic foods, and as such has benefitted from growing environmental and health consciousness among affluent urban consumers. However, this leading position makes Whole Foods uniquely vulnerable to disaffection from these core customers if they perceive that the company is not managed in a manner consistent with their values.”
Anyone, who thinks that Whole Foods is a great corporation and deserves our business has a serious problem with reality.