I believe Jim's plan, and again he can correct me if necessary, which I fully support, is to rebel (again a verb) through grassroots efforts (like the tea parties) against liberalism in the GOP and government as a whole. By doing this, we can put pressure on elected Republicans to either support conservatism or be exposed as liberals. This is EXACTLY what Reagan urged Republicans to do in 1975 (I will post a link below) in which he suggested that, "if there are those who cannot subscribe to these principles, then let them go their way." If the GOP fails to once again embrace conservatism, then it is time to "let them go the way of the Whigs" as Lincoln and other brave men did when the Whigs refused to embrace the most basic conservative issue of that era -- the abolition of slavery.
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Another great post, wagglebee.