The very simple truth is Rush has common sense. And they can’t fight common sense.
And ALL of us have a responsibility to state, calmly and nicely (and use humor a la Rush) in our daily lives, this common sense, whenever politics are brought up. In your offices, your families, your circles of acquaintances.
One of the main reasons the extreme left scooped up and promoted Barack Obama was his tannish skin. With him came the trump card of White Guilt, to help push policies past all the guilty handwringers. Alinsky tactics trump stammering white inferiority.
Here's the secret, though: common sense trumps Alinsky shaming and guilt! Keep talking. Race as a concept is meaningless. It's a parlor trick. Don't let it work on you no matter what you look like. We are Americans. Who cares whether your genetics came from India, Africa, Asia, Europe, or Jupiter? Common sense will blow these tricksters out of the water.
A teeny "sandbox reduction" example: When one kid tries to shame another kid because he, say, has a big nose, the kid with the larger nose says "Yeah, it is bigger. I was born with it, it's mine, and I don't care. What I like to do is play baseball." (Or read science fiction. Or raise goats. It doesn't matter. He reflects and deflates the insult.) To deflate Alinsky mockery by the left, just say "Limbaugh's right. This country was built upon individual freedom being already provided to us by G-d (or nature if you are talking to atheists, whatever), and controls on government to stay out of the way. Obama seems not to have read our founding documents, or maybe he doesn't believe in them. Do you?"