you can’t really compare a radio show with a cable tv show. Also, Chris (and this is also true of Bill O’) is able to reach a demographic that can make or break any election: the middle.
You McCainacs are going to get an abject lesson on where elections are won in Nov. It base plus. Elections are not decided in the middle, they are decided by who best mobilizes their base. You can get all the "moderate" votes you want and still lose if the 10 of millions of self described Conservatives stay home.
This is a 40-40-20 Country. 40R 40L 20I, spitting on the 40% to suck up to the 20% is moronic. But then you McCainbots are too busy screaming your arrogant McCainbot Cult of Personality drivel to actually listen to anyone who know politics.
You all should take a lesson from Karl Rove in 2004. Losing in the latter half of Oct he had Bush move hard right to fire up the Evangelical vote. That won him an election he was losing by trying to be "moderate"
Ratings on TV and radio are different. I recognize that, although I believe Rush has much more of the middle than Chrissy and with all the NBC “news” and “opinion” programming slanting far more left in the last couple years, I think their ratings will continue to decline.
If you want to do an apples to apples comparison with TV hosts, Chrissy still gets far fewer viewers than Bill O’Reilly (about 15% there as well), so he has to be more outrageous to get anybody’s attention.