Oh, please. I wonder how many people who voted for McCain in the primaries said, "Well, I was going to vote for FRed, but that lukewarm endorsement for McCain in the NY Times made me change my mind!"
Kind of like the old saying, One Must Never Plan Ahead.
Now that McCain is the presumptive nominee, the NYT can destroy him and leave the GOP holding the bag.
The NYT (which leads the networks) and all other liberal rags has enormous influence, as a matter of fact I would argue they are omnipresent, and actually run this country.
Press coverage of candidates provides all context, impressions, perceptions, and momentum. It colors all speeches, decisions, policies, behavior, political ads, etc.
The “big mo” nominated McCain and Oprah’s Kid.
And the “biggest mo” are the NYT bathhouse boys.