Brady doesn’t hold himself out to be a role model? As of Dec 2007, I think he did:
“You look at Joe Montana, who was one of my role models growing up, Lance Armstrong, Tiger Woods,” Brady said. “They’re all great role models for children and adults with how they handle themselves every time they step out in public. It’s flattering to be mentioned in their company.”
I think he didn’t. He just paid respect to those guys and said how flattered he was to be considered in their class.