I think it is a ploy to get media attention. The announcement will be some policy plan, but he will have people’s attention at a key moment. So the media circus clowns will report on whatever it is he decides to announce and he gets some free attention. It’s as good a plan as any. The media are big-time players in this game of politics, and not reporters only. They don’t really care about informing the public. They want to herd the public into their own chosen ideological direction. So I’m all for some clever person herding them around for a change.
Judging by the three day fund raiser that just started, I think the red pickup truck is coming back.
anyway, I agree with you - playing the game using the most advantageous tools is smart IMO. Kinda like refusing to raise yer hand?