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Banzai launched on Pearl Harbor day
The Patriot-News ^
| Friday, December 08, 2006
| NANCY ESHELMAN
Posted on 12/08/2006 7:00:11 AM PST by PurpleMan
Looks like some folks over at Hershey's Ice Cream forgot yesterday marked the 65th anniversary of the Japanese attack on Pearl Harbor.
Hershey's picked that day -- the day that will live in infamy, as it is known -- to announce its new product: Banzai Energy Ice.
(Excerpt) Read more at pennlive.com ...
TOPICS: Culture/Society; News/Current Events
KEYWORDS:
This is more a commentary on the abysmal educational system that has a product developed and released without knowing history than poor PR/Marketing. Then again, maybe they planned it. Look at the free advertising.
BTW: Do ya think The Hershey's Company (THE chocolate guys not these neer-do-wells) is not highly P.O.-ed at the fact that they are giving them a bad name?
BTW: Do ya think The Hershey's Company (Chocolate and all) is not highly P.O.-ed at the fact that this company is giving them a bad name?
1
posted on
12/08/2006 7:00:13 AM PST
by
PurpleMan
To: PurpleMan
Nothing in marketing is 'accidental'.
It might be a mistake or a bad idea, i.e., 'New Coke', but never an accident.
To: PurpleMan
Well, the marketing floozies don't know. The public at large doesn't know (esp my generation). Blind leading the blind...
Girls : Dec 7? What is so special?
Me: Date of infamy? World War 2? Hawaii?
Girls: (blank stare)
Me: Ben Affleck? Josh Harnett? Cuba Gooding Jr?
Girls: Ooooh right Pearl Harbor! *giggle*
Me: What's your major?
Girls: PolySci, International Affairs, and Government
I wish I was making that up.
There won't be an outcry the left in this country is redoing their quest against our boys into history as well. Alot of them don't even think ww2 was fully justified.
3
posted on
12/08/2006 7:07:40 AM PST
by
Eyes Unclouded
(We won't ever free our guns but be sure we'll let them triggers go....)
To: Darth Republican
If it was a mistake, it is a brilliant mistake.
4
posted on
12/08/2006 7:08:10 AM PST
by
1rudeboy
To: PurpleMan
They'd have a better seller if they named it Kamakazi Energy Drink.
To: Darth Republican
Nothing in marketing is 'accidental'. But sometimes they do have huge screwups by people who just don't know history or language. An example is Reebok's Incubus shoes. Nice going guys - name a shoe after a demon that rapes women in their sleep.
6
posted on
12/08/2006 7:10:34 AM PST
by
KarlInOhio
(Baker's Iraq Surrender Group - warming up the last helicopter out of Baghdad.)
To: Darth Republican
I agree: it's no accident. Let's just see if they choose next August 6th to launch "Atomic Fudge".
To: PurpleMan
Who wants a Baby Pine Tree flavored Energy Ice?
'La bonne cuisine est la base du véritable bonheur.' - Auguste Escoffier
(Good food is the foundation of genuine happiness.)
LonePalm, le Républicain du verre cassé (The Broken Glass Republican)
8
posted on
12/08/2006 7:12:38 AM PST
by
LonePalm
(Commander and Chef)
To: Eyes Unclouded
I wish you were making it up, too.
9
posted on
12/08/2006 7:14:00 AM PST
by
null and void
(To succeed in life, you need three things: a wishbone, a backbone and a funnybone. --Reba McEntire)
To: Rb ver. 2.0
That one is only for sale in the Kremlin.
'La bonne cuisine est la base du véritable bonheur.' - Auguste Escoffier
(Good food is the foundation of genuine happiness.)
LonePalm, le Républicain du verre cassé (The Broken Glass Republican)
10
posted on
12/08/2006 7:14:36 AM PST
by
LonePalm
(Commander and Chef)
To: PurpleMan
maybe they meant "bonsai"?
11
posted on
12/08/2006 7:14:54 AM PST
by
Hegemony Cricket
(Attn. CBS Evening News chief: "Be a Hero - Save the World From this Cheerleader")
To: Darth Republican
Nothing in marketing is 'accidental'.
12
posted on
12/08/2006 7:16:05 AM PST
by
Fresh Wind
(Democrats are guilty of whatever they scream the loudest about.)
To: PurpleMan
wow, we've been selling banzai in my bar since before it was banzai. i didn't realise how wide spread it was.
13
posted on
12/08/2006 7:16:50 AM PST
by
absolootezer0
(stop repeat offenders - don't re-elect them.)
To: Darth Republican
Do ya think the same people would introduce "The Chapman" today?
(What's the significance? Tick...tick... tick...)
To: PurpleMan
Do the marketing people understand that they named the drink "May the Emperor Live a Thousand Years Energy Ice"
15
posted on
12/08/2006 7:40:52 AM PST
by
GreenLanternCorps
(Okay, we Saved the Cheerleader, to Save the World, now what?)
To: PurpleMan
Not as bad as an orange juice energy drink company signing O.J. Simpson to push their drink two months before he offed Nicole and Ron.
To: PurpleMan
17
posted on
12/08/2006 8:03:05 AM PST
by
rangers
To: KarlInOhio
Nice going guys - name a shoe after a demon that rapes women in their sleep.Considering the target market's obsession with gangsta rap & emulating NBA players ....
18
posted on
12/08/2006 8:16:05 AM PST
by
ApplegateRanch
(Islam: a Satanically Transmitted Disease, spread by unprotected intimate contact with the Koranus.)
To: rangers
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