Downie Announces Major Shifts at 'Wash Post'
Len Downie
By E&P Staff
Published: November 14, 2006 7:15 PM ET
NEW YORK In a surprising memo to staffers today, Leonard Downie, Jr., executive editor, announced several general and specific shakeups "to maximize readership of the printed newspaper, build audience on the Web site and further reduce costs in the newsroom."
This includes a plan to "shrink" the newsroom. "tightening up the paper's news hole," cracking down on story length and moving reporters and editors "within and among staffs." The Post is now suffering from regular circulation declines.
Downie called it nothing less than an "opportunity to transform journalism for a new era." He added that it is "the most important change that I will lead as executive editor. It reminds me of my early days in the newsroom, when Ben Bradlee began boldly transforming the paper during the 1960s and 1970s."
In explaining the bold plan, Downie wrote: "We are not just cutting costs. We believe that everything we are doing will make the newspaper stronger and increase readership of the printed paper and washingtonpost.com.
"We are re-directing newsroom staff and resources to our highest priority journalism in print and on the Web....
"We are moving reporters and editors within and among staffs to accomplish this. In particular, we are moving a number of reporters from general assignment positions to more specific assignments and beats. We also are centralizing reporting and editing of some core subjects across staff lines....
"In the process, we will continue to shrink the newsroom staff through attrition, as low-priority positions become vacant. We also are tightening up the paper's news hole, beginning with the reconfiguration of the financial market tables in today's Business section, which saves two pages of newsprint each day. Other newshole reductions will be scattered throughout the newspaper, so readers will not lose significant content....
"We will take a new approach to story length, which remains an important challenge, despite the progress already made in some parts of the paper. We will soon publish story length guidelines for the staff, along with ways to adhere to them."
After discussing changes to benefit the Web site, Downie wrapped it up on this note: "This remains a challenging time, but also one of great opportunity – the opportunity to transform journalism for a new era in The Washington Post and on washingtonpost.com. Even as we reduce newsroom staff and costs, we will have amply sufficient staff and talent to make this transformation.
"It is the most important change that I will lead as executive editor. It reminds me of my early days in the newsroom, when Ben Bradlee began boldly transforming the paper during the 1960s and 1970s. The newsroom was well less than half the size it is now, and we were underdogs. But we found our edge, produced original journalism and had fun creating The Washington Post all of you joined. Now, we're taking the next step."
E&P Staff (letters@editorandpublisher.com)
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Such clarity of thought from one of the supposed "leaders" in the communications industry.
The amount of trouble a company is in is directly proportional to the amount of corporate jargon they spew in their memos and press releases. Judging from this mess, the Compost is just about ready to go under.
Good grief - the only thing missing here is the obligatory reference to "meshing synergies across divergent paradigms to create an integrated vision on a going forward basis."
If they edit based on content, they should be able to fit the entire newspaper onto a postcard.