[mewzilla]

I sent a nasty gram to WBAL

Wonder how the advertisers who bought time during Limbaugh's program feel about it?

[TheForceOfOne]

Rush is setting the standard for the future by video broadcasting his show as well as providing audio in other formats too. FR creates threads in association with his show and others of popular interest. There will come a time in the near future when Rush and others combine the threads and the audio/video. This is where advertising will find a new area of profit.

What WBAL has done is sacrifice ratings and expense in the hope that with a lower operating budget the advertising will provide a profit. I don't think this idea would be considered forward thinking. It will be interesting to see how much of their audience disappears and what that means to the shows that went before and after Rush.

[maica]

Re: WBAL and Rush

He is preempted quite a bit during baseball season, plus Maryland politics is going to be quite the reality show this summer. We can listen to Rush on another station, or the baseball game, or whatever is on WBAL. Not a problem for Baltimore listeners.