My first piece of advice to Wal*Mart is to stop worrying about the movie and start worrying about the service. Wal*Mart is going the way of K Mart, everyone is tired of waiting in line, never enough registers open, not one clerk available to find anything, they are all chatting and blocking the aisles. There are other stores, and slightly higher prices are worth the experience.
Sad but true --- and that's from a Walmart fan...