I heard a bit of Steven Brill (media honcho and American Prepared Campaign founder/chairman) on C-SPAN2 early yesterday morning. He was talking about WMD as part of a 911 Public Discourse Project event held this past Monday.
If you will recall, in January or February of 2004, some NY area newspapers briefly reported that Steve Brill had a litle soiree at his NYC apartment attended by top media execs from the major outlets and Tom Ridge. The topic of the night was how to cover the next attack, presumably a WMD attack. That is all that was shared publicly at the time.
On the program I watched yesterday, Brill offered a few more details about the NYC meeting; I will take great liberty in paraphrasing his comments. Brill stated that the American public was not prepared for a WMD attack. He talked about the Ready Kits his organization distributed to stores and that even though many were sold, they are far from being a household staple.
Most importantly, Brill said that he and Tom Ridge told the media heads back then to basically be responsible and put their WMD television graphics and information packages together. They were also told to get their WMD experts lined up -- this was last year.
Such coverage should be ready to go (like an obituary of a major public figure prepared in advance). They were instructed not to wait until such a WMD attack because of the "heat of the moment" errors and because there is some misleading information out there.
Brill used the dirty bomb scenario as an example. He said if folks tuned into coverage of a dirty bomb attack on New York, they would panic and flee even from places where they were safe because of the misconceptions between a dirty bomb and a nuke. So prompting the media to prepare correct, informational pieces in advance would help guard against unnecessary hysteria.
But I wondered as I listened to Brill whether that was the only angle they talked about at the 2004 meeting; probably not. We know people will panic and people will in the end make their decisions based on what is in their hearts as well as what they hear on the news. For instance, I think people learned a lesson from the 911 casualties caused secondarily (I say this because the evil jihadi killers were the primary cause) by some workers being told in error that Tower 2 was safe and to go back to their offices. So information on tv is good, but folks will do what they want to keep themselves safe.
I think the NYC talk at Brill's place last year also covered how the media can help keep the public order in addition to offering correct information. I mean, we know that public officials downplay events so as to lessen public alarm and to prevent stampeding and clogging of the roadways. Even if we do not appreciate this, that is one of their roles: to control public order. So it makes sense that the officials need the enlistment of the media to help quell panic, rioting, etc.
I guess the bottom line is not a surprise to us here and it continues to be: Not a question of if, but when... a WMD attack of some kind in some place at sometime.
Preparation, education and awareness remains key. The government agencies and the media can certainly help. But -- in the end -- we will all do what we deem essential to keep safe. I believe that in the event of a WMD attack, people will no longer be the Sheeple following orders that they usually are. This is why the government needs the media to educate, and also to downplay, for some semblance of order.
Ping to post #2413.
I don't know how I momentarily forgot you both since you are both unforgettable! :)
great analysis....I'd forgotten about that meeting.....