Well, its marketing. He is buttering up his client base by reassuring them how smart they are (that they are in fact superior males), validating their lack of success with women, and then presenting himself as the solution to their problem.
Yep. It's the same marketing approach that made extra-large condoms such a hot item.
32 posted on 04/10/2005 4:00:57 PM PDT by Uncle Vlad