You know, it used to be that the grammarians and the pedants were those who objected to the aints and the wannas and the gonnas of the everyday speech, but now, as we define illiteracy down, it's those of us who of object to the violations of written English rules, such yours instead of you'res, and its instead of it's. Well, maybe their right, the philistines are, and there are no difference between its and it is! So their!