Stern's steadily
lost market share for years. In some major markets, Stern is no longer heard altogether. You can't blame losing affiliates on offensive content alone. Stern just isn't as popular as he once was, and his popularity continues to shrink. Statistically, Stern has jumped the shark. The only thing Stern hasn't done to make it official is he hasn't added
Ted McGinley or
Robbie Rist to the show.
Now Stern/Sirius thinks that asking customers to pay for his program will increase his market share?
Either Sirius has lower expectations for Stern ratings, or Sirius has lost their mind.
The only thing Stern hasn't done to make it official is he hasn't added Ted McGinley or Robbie Rist to the show.LOL "Family Ties" and "Growing Pains" had the 'late baby' thing too, though on Family Ties, the kid aged five years between seasons.