Mr. Burkett continued, "I asked if they wanted to counterattack or ride this to ground and outlast it, not spending any money. He said counterattack."
To me, it looks like Burkett might have made them a proposition..."you can try to ride this out (presumabily the Swiftboat ads) NOT SPENDING ANY MONEY".......or "you can counterattack" (and I will help you, BUT IT WILL COST MONEY).
Is there a possibility that the "forged memos" were bought and paid for?
Wouldn't be surprised.