The White House WANTED CBS to run with the story because they knew that the documents were forgeries. CBS would end up looking like idiots, they would be discredited....so the White House decided not to tell them, but released the obviously fake memo's to the public. They wanted to expose CBS for what it is...an arm of the DNC.
you said; "CBS is *never* going to run a favorable story on Bush"Exactly, which is why it would have been better if the WH had just killed the original 60 minutes story before it was even aired. The MSM will never give the same attention to the forgery story as they did to the original 60 min. story.
CBS wouldn't have killed it for the White House. They probably would have spun it and said that the White House tried to pressure them NOT to run the story and would have still run it. CBS is so blinded by partisianship that they thought they had a "gotcha"...they wre intent on burning Bush but ended up getting burned. The MSM might not report the forgeries in depth, but it will get reported to an extent and the new media is reporting it.