He would do well to run for, and get elected to, some office, somewhere, before cutting his electoral teeth on the highest office in the land.
Keyes will never connect with the electorate until he stops talking down to those he wants to vote for him.
Tell him that. It will help him.
I agree that holding an office like Senator would make him at least a far more credible candidate for the presidency. I think he is capable - as are many other good men in and out of politics - of stepping in and doing the job...and that such a man might be just the antidote for the self-perpetuating problems in Washington -but I concede that such men are almost impossible to elect.