Here's what I suggest, Tamsey. Email Farah. Give him your evidence and ask that he correct his error in the next column. I'm sure he'll do that, if you ask him nicely -- and if you're right.
I already planned to. I really liked his site in the past and try to buy merchandise through it to help support it financially.
If he won't issue a correction on something so easily discredited from a polite pointing out of the error, then his site is worse than useless to the right.