The important thing here is how many people saw this movie. If my math is correct, about 2 million people have seen this thing. Most of them are going to be people to already were going to vote for Kerry anyway. I just wonder how many swing voters will see this if it gets into the second run dollar theaters, pay-per-view and DVD.
They will have to get it on DVD quickly and out of stores by Sept. This is campaign material and as such cannot be shown or sold in the 60 days before the election.
"2 million people have seen this thing."
In a nation of nearly 300 million those numbers aren't so impressive after all.