[gilliam]

This country yerns for heros. Disney missed the mark on this one. #1 rule in the business: know your audience.

[longtermmemmory]

The second that the disney name was attached to the movie with BillyBob Thorton made this a ho-hum movie. I don't hate such movies which are an obvious attempt to be "cutting edge" by finding flaws in legends, I simply don't care. Don't care to buy tickets, don't care to rent, don't care to buy the DVD.

I knew "The Patriot" was fiction but that was good enough to see in the theater and buy.

Disney knows their audience as the far left. This is why they shunted the Michael Moore next anti-Bush movie to their Miramax division. Disney's name no longer is a safe name to be trusted.

It is not just Disney, its the "suits" who have no concept of morality or manhood. They have no reference point and thus we get the left demeaning American heroes as the default position.

[okie01]

Disney missed the mark on this one. #1 rule in the business: know your audience.

John Wayne's "Alamo" debuted in Texas, to huge crowds.

If there is an audience for Disney's film, it is in Texas. Yet, the first I've heard of this film's release is in FR threads. I live in Texas and, so far as I can tell, there hasn't been a farthing spent marketing the film here. I didn't even know it was in theaters...

So, one could legitimately say, for sure, they didn't know their audience...

[abigail2]

Mel Gibson understands that we yearn for heroes and that they don't have to be perfect, just rise above their nature to do great deeds. Most of his movies are about flawed men, Ransom, Patriot, Braveheart. We need to see that we can rise above our baseness to do great deeds.