I expect the FCC to chime in on this and expect a multi-million dollar fine against Viacom (which owns both CBS and MTV Networks) for that stunt. It will also guarantee that we'll have a lot more tamer halftime shows at the Super Bowl from now on.
No it won't.
1. Any publicity is good publicity as long as they spell your name right.
2. It is hard to misspell either CBS or MTV.
Get over it, breasts are part of the human anatomy.
To me the nipple ring was the unusual part. I have seen them before, but that style looks particularly uncomfortable, and when exposed very prone to snaging on something. Looked like something an aging whore would wear.