Thanks. It's a bit of a pity the explanation was so simple. I had already made up a story explaining the thing that I like better.
Something along the lines of a receiver saying the quarterback throws the ball so hard 'I believe he hate me'.
Or perhaps a receiver explaining how he was able to outrun the defensive guy for the touchdown- 'I look in his eyes and I can see- he hate me- so I run faster'.
That sort of thing.
Actually that was Smart's explanation for the name. "I am so good, I look over at the other players and know 'He Hate Me'."