1 posted on
10/06/2003 4:15:21 PM PDT by
calebcar
To: calebcar
I have a question: If we boycott the LA Times, how are we suppose to know who their advertisers are?
2 posted on
10/06/2003 4:17:13 PM PDT by
My2Cents
(Well...there you go again.)
To: calebcar
Why not boycott both?
3 posted on
10/06/2003 4:17:37 PM PDT by
South40
(Vote for Mcclintock, elect cruz)
To: All
4 posted on
10/06/2003 4:18:18 PM PDT by
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To: calebcar
Agree. Also ad costs are figured by number of sales of the rag.
5 posted on
10/06/2003 4:20:48 PM PDT by
Mark
(Treason doth never prosper, for if it prosper, NONE DARE CALL IT TREASON.)
To: calebcar
It really is pitiful ... this is a one paper town.
6 posted on
10/06/2003 4:21:35 PM PDT by
BunnySlippers
(Arnold for Governator! Help Bring California Back!)
To: calebcar
As a corollary: Subscribe to AND patronize the advertisers in the LA Daily News.
7 posted on
10/06/2003 4:21:53 PM PDT by
pogo101
To: calebcar
Good ideas, however, keep in mind that advertising rates are based on circulation numbers. Drop in circulation = drop in advertising revenue!
To: calebcar
If you're going to boycott the advertizers of the LA Times [which is a splendid idea] you need to tell the advertizers what you are doing, why you are doing it, and that you will try to persuade as many people as possible to join in your boycott.
To: calebcar
Just a small part of a newspaper's revenue comes from the newstand cost. The vast bulk comes from advertising.True, however, advertising revenue is – ultimately – determined by circulation. In order to work boycotts must be very focused, the company being boycotted must feel the effect. The easiest way to get the attention of the L.A. Times advertisers (and the L.A. Times) is to reduce circulation.
11 posted on
10/06/2003 4:28:37 PM PDT by
Friend of thunder
(No sane person wants war, but oppressors want oppression.)
To: calebcar
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To: calebcar
Cancelling subscriptions in LARGE NUMBERS will lower the rate a paper can charge for advertising.
Targeting advertisers as you suggest will, if successful, turn readers to other sources of advertising.
Both methods ideally, should be applied in tandem.
To: calebcar
Per U.S.A. Today On Saturday, the Times reported that Schwarzenegger had grabbed a CNN intern's buttocks in the early 1980s and had made improper advances to an actress and an assistant director on the movie set of Twins in the late 1980s. The newspaper reported Sunday that 1,000 readers had canceled subscriptions to protest the stories.
21 posted on
10/06/2003 5:56:45 PM PDT by
archy
(Keep in mind that the milk of human kindness comes from a beast that is both cannibal and a vampire.)
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