The lesson that will be learned from this is that the show will drop about 15% of it's audience because the media will not allow it's PC attitude to be discussed.
That's a powerful lesson- one reinforced by money.
Rush has won already. The media will change it's racial attitude.
Are you saying Rush's show will drop 15% or ESPN's show? It wouldn't surprise me to see the latter drop back to exactly where it was before Rush, who had giving it a big boost, especially in the 18-34 male group.
However, I don't think the media is going to ever confront their racial attitudes. I mean, it would be worthy of discussion or investigation as to why there are NO, ZERO white cornerbacks in the league. That should cause someone to go "hmmmm."