Soon, those will be said in the same vein we used to hear "nigger", "spic", "kike", "whore"...
I've learned to tune out most profanity... they ARE just words, even though I find them distasteful and disrespectful.
But- if I'm around friends or family who blaspheme, I will kindly let them know that that's where I draw the line. It's working to some extent- a friend of mine who was very fond of saying G-D and J-C has almost completely stopped. It does disturb me, however, that those two profanities are given a free pass on TV.