[jonalvy44]

it will be interesting to see how they do THIS quarter, since THIS quarter is when the Madonna ad campaign began.

[new cruelty]

I agree. I read in an article by the Denver Post that Gap sold more than 1,100 pairs of monogrammed jeans and corduroy pants in a one-day promotion at a Manhattan store. As immoral as she is, the ad will more than likely bring a handsome return on investment for the Gap.