[Bobby777]

I think it will force companies to use more print, TV, radio ads ... and that might be better anyway ...

[Keyes2000mt]

Some things are hard to sell in 30 seconds. Then again, local radio ads can be pretty cheap, even if it takes minute. Paying twenty telemarketers $7.50 an hour for twenty-five hours a week adds up to $3500 a week to sell $40 gift books. So, in some ways telemarketing is not efficient.