I suggest reading John 3:16 not only in its immediate context, but in light of John 17, especially as it gets to the end of the chapter. -- Suggest that we read the whole Bible and life itself in light of this.
BTW, I really really will read this article!
For Lurkers unfamiliar with the passage, it is Jesus' prayer for us, just before he entered the Garden of Gethsemane (verses 20 and 21:)