Funny economics. If I decide not to fly to Toronto and buy something the world has incured a cost?
Ok. So tomorrow lets all not buy walkmans. That will create a global cost of $600 billion dollars? A cost? For not spending money?
SARS has a cost. It is the resources consumed to fight the disease and the reduced production can, I guess, be viewed as a cost. Buy not flying somewhere to spend money?
Are marketing people running the world or something?
You just figured that out?