The Serbs by Judah
Blood and Vengeance by Sudetic
Judah takes on the macro view and helps explain the historical underpinnings of the war while Sudetic concentrates upon the conflict in Eastern Bosnia around Srebrenica, which turned out to be the turning point of events in the Balkans.
Still, the next book in my queue is "Master of the Senate" by Robert Caro, but those 2 will be right after it. Appreciate the insight.