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Business stinks, but don't blame the war
MSN ^ | April 7, 2003 | Bill Fleckenstein

Posted on 04/07/2003 11:43:07 AM PDT by Asher

Contrarian Chronicles

Business stinks, but don't blame the war

In fact, don't blame anyone except the execs who polished the numbers and the cheerleading bureaucrats who helped them do it. The bear market isn't over until we stop making excuses for stocks. By Bill Fleckenstein

Until somebody can come up with a filter that extracts fact from Wall Street fiction, investors will have to hone their sense of skepticism. In the 1990s' stock market mania, many companies could count on a wide-eyed public to accept their spew, no questions asked. Despite the rot that the ebbing market tide has left in plain view, lots of folks still carry a torch for stocks. That desire will have to turn to disaffection before we can safely turn bullish.

Last Tuesday, Best Buy (BBY, news, msgs) pre-announced lower results for next quarter, thus reaffirming the verdict from other companies that actually sell technology-oriented products to customers, i.e., business stinks. Best Buy trotted out an excuse that I expect to hear on virtually every disappointing earnings call: the "CNN effect." That is, "People stay at home watching television, instead of shopping," as Darren Jackson, Best Buy’s CFO, put it. (Presumably, if they wanted to monitor the war news on a larger screen, sales would have seen a bit of a lift.) Best Buy also attributed the current retailing environment to "the outbreak of war, related geopolitical uneasiness, and very weak consumer confidence." For what it's worth, the stock still closed higher that day, and it rallied the next day as well.

I anticipate hearing such excuses ad infinitum, though in the short term, there may be some grounds for the war’s exacerbating people's willingness to sit on their hands. But, remember, our economic problems predate the war, and we would be witnessing them anyway. I'd also like to note another area that has the potential to be used as a scapegoat, beyond its legitimate concerns – the outbreak of severe acute respiratory syndrome, or SARS. I think businesses will continue to be affected by this, as we have seen with the travel industry. (The World Health Organization on Wednesday advised travelers to avoid going to Hong Kong and the nearby Chinese province of Guangdong.) Given how fast the epidemic is growing and considering people's angst in general, I’d expect that this, too, will throw a damper on business. But again, it will only exacerbate our earlier problems.

No MO cash flow Shifting to another target of blame, I'd like to spend a minute on Altria (MO, news, msgs), nee Philip Morris. (Where do they come up with these pathetic name changes?) Last week, the company said it might have to file for bankruptcy after losing a suit to Illinois for "false advertising" on light cigarettes. That scenario has potential widespread ramifications. Many states, not the least of which is my own, Washington, borrowed money against what they expected to be future tobacco settlement payments. Apparently, these bonds total something on the order of $18 billion, so the knock-on effect could be felt by municipalities just about anywhere. I always thought those bonds were a bad idea, a way for states to temporarily fund a "lifestyle" that is beyond their means. Relying on these payments may come back to bite them.

Along those lines, it seems to me that in this day and age, if you still smoke, you deserve whatever you get. I am no fan of the tobacco industry, but here is another example of torts run amok. Somewhere along the way, we have to find a means of punishing wrongdoers without bankrupting Corporate America via class-action suits.

The inflate/restate sequence Turning to a company that's done a pretty good job of inflicting its own pain, Gateway (GTW, news, msgs) announced last Tuesday that it would delay its 2002 financial statements and restate results for 2000 and 2001. In recognition of that, I'd like to revisit my "Fudgement Day" comments to make a point. (You can access the column by clicking on the link at left under Related Sites, then scrolling to “Confine Poster Baby Behind Baby Gate.”)

Back in the mania, Gateway, like Micron Technology (MU, news, msgs), was a regular target of my rants. The company spent huge amounts of money on advertising and built out all kinds of Country Stores. At the same time, it kept reporting great results and impressive margins. That never made any sense to me, and I stated so regularly.

My guess is that if you were to go back to this period and properly accounted for the company's costs, you'd learn that Gateway was never making much, if any, money at the time. (And it has since taken large write-offs.) The key point that could be made about tons of other companies is that attempts to pursue short-term solutions to embellish the numbers often blow up the business. Gateway is a perfect example of how many tech companies did just that.

While on the subject of the mania and the distortions it created, I'd like to pass along some worthwhile comments from The Wall Street Journal’s Jesse Eisinger, in his recent story, "Dow Industrials Shouldn't Be Nation's Mood Ring." His theme was that the stock market has become a psychological barometer for the nation. But, as a proxy for gauging short-term economic reality, it is fairly inaccurate. The stock market has been perhaps useful in the past in ferreting out sea changes in the economy. Since the market bubble burst, however, every rally has been heralded as a return to prosperity. More recently, the market has become a barometer for how the war is going.

A-Pauling advice To prove his point, Eisinger quoted Treasury Secretary John Snow on the beginning of war: "The overall response of the equity markets, the bond markets, the debt markets has been positive. The dollar has risen, so overall the response (to war) has been favorable."

Let me pause here to warn against listening to stock market advice from Treasury secretaries. I saved a quote from Snow's predecessor, Paul O'Neill. On Sept. 17, 2001, when the stock market reopened after the terrorist attack, he opined, "I think it's conceivable we could be approaching the top on the Dow in another 12 or 18 months." Then, he added, "If they let me trade, I'd be buying a lot of stocks today."

It’s lucky for O’Neill that they didn't let him trade: He would have lost a lot of money. On Sept. 17, 2001, the Dow ($INDU) was at about 8,500, the S&P 500 ($INX) was approximately 970, and the Nasdaq Composite ($COMPX) was at about 1,400. Of course, if O’Neill had bought stock in his former company, Alcoa (AA, news, msgs), he'd really be underwater. It closed that day at around $30, and last Friday at $20.

Reigning culture curdles In his Journal article, Eisinger noted that, during the mania, "companies sometimes (more than just sometimes) took action simply to help their stock prices. In the process, they squandered capital on foolish investments. The equity culture reigned. And it made us feel good." He also observed, for people who haven't studied much stock market history, that sometimes the market goes nowhere, even when the economy does well. That, of course would be a shock to anyone who was operating in the market in the late 1990s. "From the late 1960s to the early 1980s, for example, gross domestic product roughly tripled, unadjusted for inflation, despite bumps along the way. The Dow industrials, however, didn't return to their late 1960s highs approaching 1,000 until the early 1980s."

Then, in my opinion, he laid out his most important point: "What the market might need to recover is to fall out of focus, as much as is possible. If that happened, prices would drift lower and lower on the lack of demand. (The emphasis is mine.) ... In the early 1980s … stocks were thought of as dead. In fact, it was then that stocks were the greatest investment. Neglected assets often are the most attractive because they are the cheapest. Not only that, when companies need to compete to attract investors, they do good things, like invest wisely and try to increase their dividends. If they take demand for granted, they get lazy, greedy and prone to malfeasance."

A key determinant to how successful your investment will be is a cheap entry price (valuation). Remarkably, this has been unremarked on in the mainstream media, which still seems not to understand that investing is about valuation, risk and reward. It still seems to focus on the price of everything and the value of nothing. Successful investors do just the opposite.

Bill Fleckenstein is the president of Fleckenstein Capital, which manages a hedge fund based in Seattle. He also writes a daily Market Rap column for TheStreet.com's RealMoney. At the time of publication, he owned none of the securities mentioned in this column. His investment positions can change at any time. Under no circumstances does the information in this column represent a recommendation to buy, sell or hold any security. The views and opinions expressed in Bill Fleckenstein's columns are his own and not necessarily those of CNBC on MSN Money.


TOPICS: Business/Economy; Front Page News; News/Current Events
KEYWORDS: wareconomy
And don't blame Bush either. This insanity is all a result of the Clinton bubble.
1 posted on 04/07/2003 11:43:07 AM PDT by Asher
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To: Asher
It’s lucky for O’Neill that they didn't let him trade: He would have lost a lot of money. On Sept. 17, 2001, the Dow ($INDU) was at about 8,500

Sometimes more than others readers are left to wonder how purely self-serving Fleck's deceit & misdirection frequently are & here is an example given the market is actually currently trading right at / around that level, today.

2 posted on 04/07/2003 11:48:43 AM PDT by Steven W.
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To: Asher
The Clinton Economy was a "Potemkin" economy. It was built on illusion.
3 posted on 04/07/2003 11:50:50 AM PDT by dfwgator
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To: Asher
Here's a bit of good news you probably won't hear on the nightly news: the factory where I work has just added 11,000 tractors to the schedule to be produced between now and the end of June. Good news for us, good news for our suppliers, good news for all.
4 posted on 04/07/2003 11:53:13 AM PDT by homeschool_dad
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To: homeschool_dad
Here in Dayton a plant opened Sunday that had 100 mfg. jobs. I didn't post it because the gloomsters here dismiss every piece of good news. I have a feeling that much "good news" is neither covered, nor posted.
5 posted on 04/07/2003 11:59:51 AM PDT by LS
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To: Asher
We can blame congress for not ridding us and corporations and businesses of taxes and the passing ecconomic stimulus package.

We need and end to 1. capitol gains tax. 2. the death tax 3. dividend taxs 4. marriage penalty tax 5. over-all tax rates 5. some corporate taxes (thse are always just passed on to us) 6. cut spending rate in Congress to 4% or something like that 7. allow drilling in ANWR and other places and build more refineries 8. stick to a couple gasoline formulas and quit all these two dozen mixtures.

The list goes on.

6 posted on 04/07/2003 12:10:59 PM PDT by KriegerGeist ("The weapons of our warefare are not carnal, but mighty though God for pulling down of strongholds")
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To: homeschool_dad
In 2002 Amazon.com, Avon had 20% stock increases. Imclone was trading at 7.75 last August. Since the beginning of this year they have advanced another 20% or more. There are are always good companies getting better and taking up market share, just ask Dell.
7 posted on 04/07/2003 12:13:09 PM PDT by q_an_a
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To: Asher
I've always suspected that a big contributor to the recession is leftovers from Y2K.

Y2K was the biggest marketing scheme to come down the information superhighway. Most businesses are heavily dependant on computer technology, which is why so many people mess themselves when a virus or worm is reported on the news. If their system is down, they grind to a swift halt. So when they heard of that potential recipe of disaster (Y2K), they either upgraded all their software, or they upgraded all their equipment. And as a result, all tech companies hired millions more to meet the demand.

After Y2K went by and almost nothing failed (a few isolated problems, the funniest being France's "countdown clock which ticked down for a year and failed with 3 hours to go!), software and hardware orders ceased. Everyone assumed it was just business taking a quick breather, but that's when all this really started.

Suddenly, millions of Programmers, techs, administrators, assemblymen, QA engineers etc found themselves with a pink slip, because businesses had nothing for them to do! And it began to expand outward, not a ripple but a quiet tsunami in the middle of the big pond. And when it reached shore, disaster.

Global crossing, enron, communications/oil/natural gas/ all suddenly found themselves floating toward Niagra. And the lifelines were abandoned thanks to the accounting companies that helped cover-up malfeasance. Then 9/11 hits, and we went from a disaster to complete devastation.

The war isn't helping economically right now, but I think that we're beginning to see light at the end of the tunnel. I just hope it isn't another train.

8 posted on 04/07/2003 12:25:26 PM PDT by theDentist (So..... This is Virginia..... where are all the virgins?)
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To: Steven W.
"Sometimes more than others readers are left to wonder how purely self-serving Fleck's deceit & misdirection frequently are & here is an example given the market is actually currently trading right at / around that level, today."

Bill Fleckenstein is a personal friend of mine. To accuse a man of deceit, without cause, and on an anonymous forum, is both cowardly and despicable. Do you actually imagine that Fleck wrote this article today? It was written a few days ago before the vicious war rally and turned in then. Incidentally, the market closed today at around 8,300.

Fleck runs a very successful fund and is a very wealthy man. He has no need to write this or any other column. He does so because he genuinely does not want people to be burned in the market and is attempting to warn them. I guess there will always be low people who will wilfully misinterpret the best of men and their motives. It's lucky for us that men like Bill Fleckenstein can rise above such tawdry behavior.

9 posted on 04/07/2003 2:01:44 PM PDT by Asher
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To: Asher
This insanity is all a result of the Clinton bubble.

It was bubble all right, but it had nothing to do with Clinton.

10 posted on 04/07/2003 2:23:11 PM PDT by TopQuark
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To: Asher
He has no need to write this or any other column.

Fleckenstein is followed on some of the contrarian-type web resources I use. You can rest assured and convey to him that his advice is valued out here by little folk, and his articles are not a lone voice in the wilderness. While many of my colleagues fretted and frittered away their 401(K) accounts on equities with dubious business plans, with the help of perspectives like Fleckenstein's, I slowly and steadily increased my accounts, much of the time simply by staying put in cash and zero coupons when I didn't see any investments that satisfied my criteria.

Sometimes just sitting on your cash position is an equally valid investment as taking a long, short or hedged position. One of the hardest lessons for me to learn, especially as I pulled out of all index positions in 1999 as everyone around me was going nuts for equities. Those were some dark days of self-doubt, but folks like Fleckenstein helped me figure out my goals.

Anyone who takes investment commentary they read without context and at face value, and doesn't carefully weigh it against their own experience, knowledge and other commentaries is asking to be taken to the cleaners not by the authors of the commentaries, but by the savvy traders and speculators who take the other side of naïve trades informed more by the greed of a perceived "easy/fast buck" than by sound economic/investment judgement.

11 posted on 04/07/2003 8:20:32 PM PDT by tyen
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