I guess you don't know any F150 owners. My 2000 F150 has the finish and build quality and reliability equal to that of a Lexus ES300 I used to own. That is to say, VERY GOOD. Ford trucks are pleasers, just like Toyota sedans.
Ford trucks are great! I bought my six cylinder F250 4WD brand new in 1988, and it is still going strong after 140,000 miles.
Almost one half of the miles driven on my Ford have been on rugged, high altitude, dirt roads, and the only things I've had to replace are: tires (fourth set), clutch (at 130,000 miles), and new upholstery ($120 on the bench seat).