In fact, one of the best illustrations of this I have seen recently was in the old George Lucas film "THX 1138."
In that film, the ubiquitous voice of "big brother" or whomever, constantly exhorted the masses to "consume more." In a couple of scenes Duvall's character purchases stuff at the store on the way home from work, then discards it in the trash can as soon as he gets home.
FWIW, I don't see "the Linux crowd" the way you do AT ALL--in fact, I look at them as far more like Free Republic: Unwilling to bend to the will of the "masters."
For myself, I just can't stand the fact that I have spent so much money over the years on MS products, and they don't work worth a ****.