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My teed-off email to Land's End:

It has been brought to my attention that you have retained actor Rob Reiner as a spokesperson.

Like thousands of your customers, I am appalled at your apparent lack of judgement in this action.

Reiner is an extreme leftist/socialist who wrote the hate speech that Gore gave recently; the one that viciously attacked the President in his role as Commander-in-Chief.

If you REALLY think that alienating middle America with this faux-intellectual will build your business, go right ahead and use Reiner.

But know this: Neither I nor anyone in my family will continue to do business with Land's End.

Your action has also been noted at various websites such as Free Republic. Imagine how soon thousands of FORMER customers will spread the word to start shopping at your competitors.

Bad judgement, bad timing. If you are smart you will reconsider hiring the hate-monger Reiner.

Because your customers are already leaving in droves.